Entrepreneurship for the deaf is the topic of a seminar

Published on 08/09/2025 - 19:00 | Updated
The event brought together members of the deaf community, specialists and students and former students of the City Hall's Libras courses - Disclosure

In advance of National Day of Struggle for Persons with Disabilities (September 21st), the Rio de Janeiro City Hall, through the Secretariat for Persons with Disabilities (SMPD), held the 9th Blue September Seminar – Entrepreneurship Making an Impact on the Deaf Movement this Monday (September 8th). Vanessa Neves, coordinator of the Rio de Janeiro Libras Center, opened the event, which brought together members of the deaf community, experts, and current and former students of the City Hall's Libras courses. One of the themes, "Deaf Entrepreneurship," showcased experiences and trajectories in the entrepreneurial world, with reflections on the challenges and opportunities for deaf entrepreneurs in Brazil.

Fernanda Mendonça presented the panel "How to Start a Business." She discussed the first steps to turning ideas into real businesses, demonstrating accessible paths and strategies for starting a business.

Opportunity, passion, and necessity are the driving forces behind entrepreneurs. Every entrepreneur must be creative, have the management skills to plan a business model, and possess the technical skills to execute it.

The topic "Personal Finance" brought to light a crucial topic for any entrepreneur. André Deoduca, from Sebrae RJ, demonstrated how to organize personal and professional finances, highlighting the importance of financial planning for achieving stability and growth.

– Without profit, the business is not healthy.

Deaf entrepreneur Gabriel Marcolino, from Movimento Hands, presented the sales strategies of his brand, which aims to reach both deaf and non-deaf people.

André Bernardes closed the event with the theme "Marketing for Entrepreneurs," explaining the importance of tools and strategies that help small businesses become more competitive and visible in the market.

The coordinator of the seven Municipal Reference Centers for People with Disabilities, Danielle Favatto, and representatives from the Quality of Life and Work and Income departments were also present.

  • September 8th, 2025
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